Author - lmwsadmin

Why Googlebot Shows Fluctuations on Time Spent Downloading Page Report

When viewing the Google Search Console stats for the amount of time Googlebot spends downloading a page, it is common to see wide fluctuations in that time.  But while it is sometimes easy to guess the reasons, sometimes it isn’t always clear. John Mueller from Google answered a question about the report, specifically why there are changes for a site that hasn’t made any changes, yet the report shows these wild fluctuations. The fluctuations aren’t necessarily from a site undergoing a [...]

Memorial Day 2018 By The Numbers

After a winter that felt like it would never end, Memorial Day weekend is finally here, and it’s bringing the heat. In addition to the rising temperatures, consumer spending is up! We did the research, so you don’t have to. Keep reading to learn who, what, where, and most importantly, how much consumers are spending this Memorial Day weekend. TRAVEL Even though gas prices are the most expensive they’ve been in 4 years, the number of Memorial Day travelers are [...]

StumbleUpon Shuts Down After 16 Years by @MattGSouthern

Content discovery platform StumbleUpon is shutting down on June 30th, after 16 years in operation. Launched in 2002, before the days of Facebook and Twitter, StumbleUpon was how many web users ‘stumbled’ on new content they weren’t directly searching for. Moreover, for web publishers, it had the power to be a significant source of traffic in its heyday. To date it has racked up 60 billion stumbles for 40 million users. Allowing users to jump from one piece of content to another [...]

Google: When to Choose Subdirectories vs Subdomains

The debate over subdomains versus subdirectories has been a hot one for SEOs for years.  For SEO reasons, most prefer subdirectories, primarily for link equity purposes.  But Google’s official stand is either works in the eyes of Google – even if they won’t necessarily rank equivalently. During the most recent Google Office Hours, the question came up on the difference between using subdomains and subdirectories, specifically for Google.  And John Mueller from Google actually gave a more specific answer about [...]

Google’s “Don’t Be Evil” No Longer Prefaces Code of Conduct by @martinibuster

“Don’t be evil” has been a part of Google’s Code of Conduct since 2000. However, that phrase, “Don’t be evil” has been removed from the top of Google’s Code of Conduct. The encouragement to not be evil is not gone. It’s simply not the major focus of Google’s Code of Conduct anymore. The phrase “Don’t be evil” was previously the preface to Google’s Code of Conduct. Now the phrase “Don’t be evil” is in the concluding statement of Google’s Code of [...]

Google Testing Disambiguation Box for Local Packs

Google is testing a disambiguation box which shows up on the mobile search results for a local pack.  Disambiguation features in the search results show up when Google isn’t entirely sure which meaning of a word someone is trying to search for. Here is what it looks like: Google is asking whether someone is searching for a hotel, or specifically for hotels.com website, with two options that can be clicked. Especially noteworthy is the fact that one is a brand website, [...]

Facebook Introduces Voice Posts, a Stories Archive, and Cloud Storage by @MattGSouthern

Facebook is adding three new features which include a new type of post, an archive of stories, and the ability to save photos and videos in the cloud. These new features will first be rolled out in India, before making their way to the rest of the world soon after. Voice Posts Facebook’s new voice posts will allow users to create audio-only messages. This option will be available while using the app’s built-in camera. Stories Archive Following in Instagram’s footsteps, Facebook will soon allow [...]

How to Write Your Company Mission Statement: 200 Top Examples Analyzed

Do you recognize this mission statement? To organize the world’s information and make it universally accessible and useful. That’s ‘s. What about this one? To accelerate the advent of sustainable transport by bringing compelling mass market electric cars to market as soon as possible. Of course, it’s [internal]. And finally, how about this? It’s our responsibility to simplify cutting-edge products and continue to progressively promote and future-proof manufactured solutions, all while striving for technical leadership. I made that one up! Awful, isn’t it? But the [...]

Anyone could download Cambridge researchers’ 4-million-user Facebook data set for years

A data set of more than 3 million users and a variety of their personal details collected by Cambridge researchers was available for anyone to download for some four years, [IF YOU ARE A STUDENT PLEASE HAVE YOU SUPERVISOR REQUEST ACCESS TO THE DATA FOR YOU.]. It’s likely only one of many places where such huge sets of personal data collected during a period of permissive Facebook access terms have been obtainable. The data were collected as part [...]