Blog - Page 2 of 31 - LMWS.asia - Malaysia | Indonesia

Amplify Your Content Marketing Results by Using These 4 Simple Tips

Content marketing is an important component of every digital-marketing strategy. It serves several purposes, such as: – Building brand awareness – Assisting in lead generation – Providing answers to common questions, giving the prospect the information he or she needs to make a purchase decision – Pushing “on the fence” prospects to convert – Attracting inbound links for search-engine optimization purposes – Expanding your reach via social sharing While most businesses know they need to do content marketing, many don’t gain much traction. In an effort [...]

Content Marketing blog posts, brand awareness, content marketing, digital marketing agency, digital marketing strategy, marketing strategy 0 Comments

A 6-Step Checklist to Get Your Online Business Ready for the Holiday Season

The holiday season will be here before you know it, and now is the perfect time to map out your digital marketing campaigns in order to drive the most revenue for your business. Waiting too long puts you at a severe disadvantage — you need to be ready to capitalize on the increased traffic and the mindset of consumers during this period. They will be ready and willing to click that buy-now button, so run through this quick six-step checklist [...]

Content Marketing, Digital Marketing, Marketing Strategy content marketing, digital marketing strategy, holiday season, landing pages, lmws asia, seasonal marketing, social media 0 Comments

How to Build Content for Your Ecommerce Business

Organic search is one of the primary drivers of traffic for most ecommerce businesses. And, over time, the content you provide those searchers can become a powerful source of conversions, too. But search engine optimization — or SEO — requires a long-term perspective. The content you publish and the strategies you implement today won’t necessarily lead to explosive results tomorrow. Nevertheless, if you ever decide to sell your business, building your content archive helps you prepare for that eventuality. Content, [...]

Content Marketing, Ecommerce content creation, content marketing, content marketing agency, content quantity versus content quality, content strategy, ecommerce, long term, quality content, why you need a digital marketing plan 0 Comments

Discover Your Talents and Use Them to Make Money

Discovering our natural talents can be quite difficult. This is why there are experts whose work is discovering the talents of other people. One of them is Luther Ragsdale, talent researcher and real estate coach who offers three key ways through which you can discover your talents. I hope that they will be sufficiently interesting for you and will help you discover tour real talents because each of us possesses them. What you admired as a child? Take two minutes and [...]

Content Marketing highly competitive, lose track, natural talents 0 Comments

Twitter says Vine users’ emails and phone numbers were exposed for a day, but weren’t misused

Twitter is Vine users of a bug that exposed their email addresses and, in some cases, phone numbers to third parties. It’s also advising affected users to be cautious about any emails from unknown senders as a result. The company says the bug was only active for 24 hours before being patched, and doesn’t believe that the data was misused in any way, at this time. To be clear, Twitter was not hacked nor is this considered a data breach [...]

Social Media email address, phone numbers, vine users 0 Comments

6 Must-Do’s for Effective Social Media Marketing

A lot of businesses do social media marketing wrong. They hear everyone screaming, “You must have a social media presence,” but what that entails isn’t always spelled out correctly. Social media marketing should be effective and affordable, and when done correctly, it can help scale businesses of all sizes. Just like with traditional channels such as television commercials, radio spots and print ads, your results are going to be minimal at best if you broadcast your message to the wrong [...]

Social Media grow your audiences, media marketing, media platforms, social media, social media marketing, social media presence 0 Comments

How Visual Content Impacts Your Social Media Presence

Establishing a good social media presence is nowadays essential in all lines of work. The simple underlying reason is the fact that in combination, these networks count billions of users, that is, potential customers. Creating appropriate content involves a lot of creativity and it is necessary to rely on visual content to attract more visitors. Continually working on visual content is a very demanding task. It is important to change your mindset about spending money on visual designs and see [...]

Content Marketing, Social Media engagement, media presence, social media, social media presence, visitors, visual content 0 Comments

Cultural blunders : Brands gone wrong

Marketers create more brand blunders than one would think, and these blunders can cause brands a lot of harm. Some of them, if they are lucky, escape with just a touch of public ridicule and shaming. Oftentimes, the advertising, marketing, and PR agencies come out unscathed, but the brand can sometimes take years to recover. Attempts to create globally consumed brands, or regionally consumed brands throughout AsiaPac, have proved challenging. Changing a product to cater for local needs or [...]

Branding branding, brands, brands blunders, coca cola, cross-cultural promotion by big brands, fried chicken, kentucky fried, lmws asia, pepsi cola 1 Comment

A Spike in IoT has Merchants Seeking Tylenol

The widespread use of the Internet of Things (IoT) is systematically impacting worldwide growth in online transactions, and research from underscores that this trend shows no signs of waning. This compounding growth in connected devices and their use in online transactions has created new challenges for merchants trying to stay compliant with a complex web of global ecommerce regulations that vary by country and state. As merchants bear the burden of regulatory compliance, they need to be able to [...]

Content Marketing competitive advantage, consumer protection, geo blocking 0 Comments