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Content Marketing

Discover Your Talents and Use Them to Make Money

Discovering our natural talents can be quite difficult. This is why there are experts whose work is discovering the talents of other people. One of them is Luther Ragsdale, talent researcher and real estate coach who offers three key ways through which you can discover your talents. I hope that they will be sufficiently interesting for you and will help you discover tour real talents because each of us possesses them. What you admired as a child? Take two minutes and [...]

How Visual Content Impacts Your Social Media Presence

How Visual Content Impacts Your Social Media Presence

Establishing a good social media presence is nowadays essential in all lines of work. The simple underlying reason is the fact that in combination, these networks count billions of users, that is, potential customers. Creating appropriate content involves a lot of creativity and it is necessary to rely on visual content to attract more visitors. Continually working on visual content is a very demanding task. It is important to change your mindset about spending money on visual designs and see [...]

A Spike in IoT has Merchants Seeking Tylenol

The widespread use of the Internet of Things (IoT) is systematically impacting worldwide growth in online transactions, and research from underscores that this trend shows no signs of waning. This compounding growth in connected devices and their use in online transactions has created new challenges for merchants trying to stay compliant with a complex web of global ecommerce regulations that vary by country and state. As merchants bear the burden of regulatory compliance, they need to be able to [...]

Ramadan Rush : Ramadan Marketing Strategies Without forgetting the spirit of the season

In approximately a month from now, the Muslim calendar will enter the month of Ramadan. Ramadan 2017, will take place starting May 26th and end June 25th, 2017. The Eid Al-Fitr will take place after this period. Ramadan marks a month of austerity for observant Muslims. Abstaining from food or water from sunrise to sunset, families gather at night to break their fast — and many people stay awake until the early morning, relaxing and shopping both at brick-and-mortar [...]

invest in Content Marketing

4 Reasons Why Your Business Should Invest in Content Marketing

Not sure if content marketing is right for your business? As one of the few marketing strategies with very little up front cost and the potential for high ROI, I highly encourage you to rethink your stance. Seth Godin famously said, “Content marketing is the only marketing left,” and for good reason. Creating your own content provides your business with a variety of untapped opportunities to increase sales. Whether you publish a few blog posts a week, record a podcast, or [...]

SEO – Back To Basics

Search Engine Optimisation is all about your website being seen at the top of search engines for your chosen keywords. Don’t be scared by the acronym SEO, it just allows sites like Google to read your website and rate you in terms of how relevant you are to the users search terms. Don’t jump in blind. One of two things can happen when you begin an SEO campaign, you can jump in blind and guess your way through the process or [...]

Snapchat, Instagram, and the Rise of Video and UGC Marketing

We’ve entered a new era in digital marketing. The Snapchat and Instagram era is officially upon us, and old-jack internet marketers have begun focusing their intent and aspiration toward learning how to fully leverage these increasingly popular platforms. Unfortunately, most marketing departments aren’t up to par yet. The put out by Duke University’s Fuqua School of Business and the American Marketing Association found as many as 59.9 percent of respondents don’t believe that their firms’ social media marketing [...]

Which is the Right Way to Sell Your Business?

Selling a business with a fishing rod is like casting a line, dropping the lure, and waiting. In the real world, this involves confidentially marketing your business for sale using various media: online media, trade publications, newspapers, and others. This is a passive approach, in which you place the advertisement, then sit and wait (visualize your average fisherman patiently waiting). When fishing, you typically do not know who is going to bite the bait — it could be a [...]