Make the digital economy personal
“All businesses must redefine how we engage with customers and deliver digital experiences at unprecedented scale,” said Adobe CEO Shantanu Narayen in his opening remarks at Adobe Summit today. Summit,…
“All businesses must redefine how we engage with customers and deliver digital experiences at unprecedented scale,” said Adobe CEO Shantanu Narayen in his opening remarks at Adobe Summit today. Summit,…
Dive Brief: Schick revealed a rebranding campaign that focuses on everyday men expressing their individuality, an attempt to bring more authentic representation to the razor category, according to a press…
Hopefully, you’ve heard about IndexNow at this point.We covered its announcement in October and in December, I had Fabrice Canel, Principal Program Manager for Microsoft Bing, on the SEJ Show…
The right email marketing tools will change your email marketing game for the better. However, amongst the countless tools and software available in the market, finding the perfect partner for…
UPDATE: March 4, 2022: This story has been updated to include information about WPP's intentions to wind down operations in Russia, which were announced shortly after publishing. Consumers want brands to…
As Russia's attack on Ukraine enters its seventh day, the international community continues to respond to the Russian government and its associates with sanctions. Now, French authorities have seized a…
Dive Brief: Coors Light will remove plastic rings from packaging in markets where parent Molson Coors operates, according to a news release. The company said the move to fully recyclable…
Meta is doubling down on Facebook Reels as a competitor for the hugely popular TikTok by expanding the program to more than 150 countries and adding editing and monetization properties.TikTok…
Campaign Trail is our analysis of some of the best and worst new creative efforts from the marketing world. View past columns in the archives here. The '80s is having…
Customers’ expectations are rising and marketers are working to meet those expectations with personalized content at a growing number of touchpoints — from social, to website to mobile app to…