Tag - color matching

Keeping Color Consistent Across Print and Digital

Color is a very important part of branding. It’s often the first thing someone will remember about a brand and can affect how they feel towards a company. There is a significant amount of thought and time that’s put into choosing the right brand color. Keeping that color consistent across both digital and print is crucial for brand recognition. Maintaining consistency can be a difficult and often frustrating challenge. There are many factors that can affect color. Relying on [...]