Tag - marketing strategy

Improve Your Relationship with Mobile Users

Improve Your Relationship with Mobile Users

Perhaps one of the biggest benefits of having a mobile optimized website design is that it is able to improve the overall visitor experience. If you have ever browsed a website on your mobile device – one that has not been designed for mobile – then you already know that the user experience is far from pleasurable. In fact, it’s extremely frustrating. There is nothing worse than having to pinch the screen in order to zoom in and read that important [...]

Not Having a Mobile Website is Costing You

Why Not Having a Mobile Website is Costing You Customers!

With millions of consumers now turning to their smartphones and portable tablets for product purchases, directions to businesses, and more, there has never been a better time for small companies to create their own mobile website. In fact, not having a mobile website at this point in time runs the risk of losing both current and potential customers. Local Searches via Mobile website According to the Local Search Association, one of the world’s largest print, digital, and social media trade [...]

mobile users

Stop Blocking Mobile Users

There are many who claim the future of marketing lies in the internet. However, the future of the internet is mobile, which is why all local businesses need to have a mobile website. Smartphones are quickly becoming the most popular way to use the internet. This is why savvy local business owners not only need to have an online presence, but a mobile effective online presence. Recent statistics have shown that more than half of mobile users in the United States [...]

Gaining Customers with Mobile Apps

Gaining Customers with Mobile Apps

If you have an online website for your business, your customers are going to expect to connect to it, regardless of their location. This means that your website needs to be responsive. Having a responsive theme is one way to keep interacting with your customers. Of course, as a business owner, you also want to focus on attracting new customers and/or readers on a regular basis. One way to do this is by using mobile Apps. There is no [...]

mobile apps

Difference between a Mobile Website and an App

So, now that you know the benefits of having a mobile website, you might be wondering what the difference is between a mobile website, and an app? The two can be confused very easily, especially with websites like Facebook and Twitter having both! So how do you tell the difference between mobile website and app, and which one is better? A mobile website is like any other website in the way that it will include a browser-based experienced that includes [...]

SMS Text Marketing Stats

SMS Text Marketing Stats

Let’s run through a few stats with you. If they don’t make you realize the importance of mobile marketing your business, then I don’t know what will. The growth in mobile usage over the last few years has been staggering. And the features now available on “smart” phones and other mobile devices such as iPads make mobile the most effective method of marketing! In the US, over 96% of the population has a mobile phone! In fact, mobile is bigger than [...]

5 Powerful Ways to use QR codes

Having a business is not easy especially if you are in a place where there a lot of competition and you have low budget for advertising. Typically, businesses do not succeed much without customers and customers will not be aware that your business exists without promotion and advertising. In the field of business management, you will obviously hear the term “QR codes” in many strategic planning for service and product promotion. If you are new in the field, you [...]

beating the competition

Beating The Competition

Text Marketing. It is simple, inexpensive, and can deliver a terrific ROI – much better than many of the traditional advertising methods you may be using today. The growth in mobile usage over the last few years has been staggering. And the features now available on smartphones make mobile the most effective method of marketing! While it is becoming increasingly difficult to compete on the internet, mobile text (SMS) marketing is WIDE open. In fact less than 5% of US [...]