Tag - sales strategies

Why Your B2B Sales Strategies Fail To Convert B2C Leads

For years, your business has thrived selling to other companies as a supplier. Those other companies would sell your product to consumers on your behalf. Everything had gone smoothly. However, now your new marketing lead wants to reap higher revenue margins by offering your product to consumers directly. Three months later, your business buyers have deserted you, your consumer sales don’t make up for the B2B revenue losses, and you’re actively interviewing for a new marketing lead. The problem with porting over [...]

positioning your brand keeps your business on track

5 Sales Strategy Examples That Produce Real Results

Are long sales cycles crushing your sales team? Is the cost of every sale going up while your team takes longer and longer to close deals? Are you failing to grow the number of prospects you’re working with? Dominating the sales cycle isn’t impossible. It just takes the right strategies to get your sales reps focused on delivering on consistent, sustainable revenue growth. With the right examples, tools and processes, you can lead your team to bigger deals that [...]