Google announced profound changes that will impact what sites Google ranks in the search results. Some changes impact 10% of searches, some impact 7%. The change to how BERT is used impacts nearly 100% of searches whereas last year it…
There’s a common misconception that the more pages you have targeting a keyword, the better you’ll rank for that keyword.After all, the more pages you have trumpeting your niche, the more likely Google is to pick up on your keywords…
Personal name SEO requires a personal name claim along with a complete and consistent use of your resume name, both on and off the web. And, so should you always use the proper resume name for personal name SEO (search…
There’s no denying that a college degree is not as valuable as it was 20 or 30 years ago. Fresh graduates without prior professional experience can often run into issues when beginning their career search with no prior professional experience.…