Tag - social media

Print vs Digital Magazine : Which one do you subscribe to?

We read more, read longer and subscribe more often to print than digital magazine. While publishers talk about embracing the digital future of their publications, ordinary people like you and me still prefer to read a good glossy. These findings come out of an informal survey we conducted of over a thousand North American consumers. We asked fourteen key questions about the type, subscriptions and time with magazines they had read in the past month, to see if we could draw [...]

GDPR’s Relationship With Marketing, the EU and You

The European Union’s (GDPR) went into effect May 25, 2018, bringing with it new privacy requirements that can affect businesses around the world. We’ll answer the big questions, so you can get back to marketing your small business while remaining in compliance. Who needs to pay attention to GDPR? Nearly everyone. These new EU laws affect U.S. companies as well. If your company collects data from someone residing in a , you’ve got to play by the same new [...]

It’s OK to leave Facebook

The slow-motion privacy train wreck that is has many users, perhaps you, thinking about leaving or at least changing the way you use the social network. Fortunately for everyone but Mark Zuckerberg, it’s not nearly has hard to leave as it once was. The main thing to remember is that social media is for you to use, and not vice versa. Social media has now become such an ordinary part of modern life that, rather than have it [...]

Why Digital Marketing is a top priority for business growth

Why Digital Marketing is a top priority for business growth?

Digital Marketing has long been a foundation of online business and the principles and goals of the business are same as they were thousand years ago. The only thing that is altered is the way of marketing done in the digital world. However, Digital Marketing has become the quite crucial thing for today’s business to overcome the business hurdles, conquer the competition and attain those business pinnacles. The transformation of the marketing from traditional to digital is all because of [...]

Consumer Marketing Tips to Reach Generation Z

Is your consumer marketing capturing the attention of the younger consumers known as Generation Z? Chances are, your old ways aren’t going to work, because this generation is unlike others that have come before them. Who Is Generation Z? Born after 1998, they are the “post-millennials.” Generation Z is different than any other consumer group. They use technology differently, and they are passionate about different things. While they may use social media more than their slightly older counterparts, they are engaging with the [...]

6 Reasons To Diversify Digital Marketing Strategies For Brands

What’s the secret to digital marketing success? Think of it like investing in stocks; when you diversify your marketing approach for reaching potential customers you reduce your risk and extend your reach at the same time. Think about it. If you were dependent on Facebook for 80% of your leads, what would happen if Facebook suddenly decided to tweak its platform or shut shop? You would lose control over your brand and business. To enjoy the marketing mileage and results you’re [...]

visual content

7 Ways to Improve Online Engagement With Visual Content

It’s been proven true over and over that content rich in visual elements, particularly images, gets more likes and shares in the online world. Not only that, visual content compels audiences to stay on your website for longer. Moreover, people cannot help but get drawn towards visually-appealing content. However, engaging your audiences with it is no mean task. Tips that can help improve online engagement with visual content : 1. Use visual content in your blog for social media engagement. Blog posts are [...]

digital marketing

3 of the Top Opportunities and Challenges for Digital Marketing in 2018

Augmented reality, live video streaming, data visualization: There’s plenty of hype about which digital marketing trends will hit the big time in 2018. But, in your rush to jump onto the latest trend bandwagon, don’t overlook the importance of battle-tested strategies, like local listing optimization, or online reputation management. Recently, I sat down with Peter Handy, CEO of Dallas-based digital marketing agency Advantix Digital, to discuss the future of digital marketing trends in 2017. Because Advantix, founded in 2001, was [...]

‘Flaming Tire’ Rocketing Past A Car Almost Hitting A Woman Is A Viral Digitally Manipulated Video

A video of a “flaming tire” flying past a car and almost hitting a woman is a viral digitally manipulated video. A viral video falsely shows a “flaming tire” rocketing past a car and almost striking a woman standing outside of the vehicle. According to a that went viral in November 2017, there are random flaming rocket tires that are attacking people. You can see it below: Flaming rocket tire would’ve been hell of a way to go [...]