Tag - visibility

content is king

Eight Cheat Codes To Step Up Your Content Marketing Game

Tips. Hacks. Cheat codes. We all want shortcuts to success. Silver bullets that save time, money and energy. But well, those are hard to come by. As soon as someone uncovers a new hack or tactic, it quickly spreads across the internet and loses its effectiveness. And the truth is, if you’re looking for a quick, easy way to improve your brand’s online visibility, content marketing isn’t the answer. I’m not going to sugarcoat it for you: effective content marketing [...]

SEO 2017 - 5 Rock-Solid Strategies to Help You Rank

SEO 2017: 5 Rock-Solid Strategies to Help You Rank

To succeed with SEO in 2017 you need trust. Trust is the core component of Google’s relevancy-oriented search. Without trust, you’re simply not relevant. Yet, building trust is a double-edged sword and somewhat of a catch-22. For newcomers, especially, gaining visibility without trust has become incredibly difficult. However, without visibility, how are people supposed to garner those all-important shares and links to your content? If someone can’t discover your article, how are they supposed to engage with it and like [...]