‘Alexa, ask All Blacks for the latest news’ | Advertising
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Voice experience and digital agency Versa developed an official All Blacks Skill for Amazon Alexa, connecting the New Zealand national rugby side with speaker-equipped fans worldwide.
The All Blacks Skill gives fans behind-the-scenes info from the All Blacks’ camp, including game previews and recaps. Fans will also be able to hear or watch on screen-equipped Alexa devices the team perform the Haka war dance.
The All Blacks Skill launched in New Zealand,…
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