In a startup (new business), being nimble and agile is about survival in a competitive landscape and putting the customer experience at the heart of everything we do is critical. Do you have an app? Apple or Android store? We…
The online world is fast-paced and ever-changing. Your business must have a solid presence by having a quality crafted website. Without it, you will fall behind, while your competitors stay ahead of the curve. Moreover, having a website is a…
Choosing between a responsive website or a native app is more a business call than going into the technical capabilities of what each platform has to offer. The reason is that the same set of customers that access your business…
To succeed with SEO in 2017 you need trust. Trust is the core component of Google’s relevancy-oriented search. Without trust, you’re simply not relevant. Yet, building trust is a double-edged sword and somewhat of a catch-22. For newcomers, especially, gaining…
Sometimes in marketing, the word “traffic” has a bit of a bad rap, calling to mind images of rush-hour motorists passing billboard after billboard. With roadside billboards, the equation is fairly simple. The more traffic there is on the road,…
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