Branding is an imperative central foundation to any marketing strategy. Serving as the aggregate component of your company identity, your brand is often responsible for formulating first impressions, building familiarity in the public, growing your reputation, and ultimately, securing the…
A few years ago, video marketing seemed to be its own entity. If you wanted to be found by select audiences, you had to have video. But now, video has special significance everywhere. Have you incorporated video into your video…
In today’s digital world, succeeding as an entrepreneur means building a visible, impactful social brand. A personal branding is defined as attaching monetary value to a person as opposed to a business, service or product. When an entrepreneur’s personal brand…
Ramadan Marketing Strategies – Infographics
In approximately a month from now, the Muslim calendar will enter the month of Ramadan. Ramadan 2017, will take place starting May 26th and end June 25th, 2017. The Eid Al-Fitr will take place after this period. Ramadan marks a…
Not sure if content marketing is right for your business? As one of the few marketing strategies with very little up front cost and the potential for high ROI, I highly encourage you to rethink your stance. [ad_1] Seth Godin…
Just yesterday I was talking to marketing head of an eCommerce company and he shared lots of insight about branding. He talked how his company is more focused on building the brand and retaining the loyalty of customers than actual…
I know we see literally hundreds of them all throughout the day, but what exactly is a logo? I’m betting most wouldn’t be able to answer this question, at least not in a simple manner. A logo is a fundamental…
There’s no denying that a college degree is not as valuable as it was 20 or 30 years ago. Fresh graduates without prior professional experience can often run into issues when beginning their career search with no prior professional experience.…
How can I become a great brand? How can I make this brand sustainable? What will bring value to my brand? Just what is my story, and how do I tell it? And, my favorite question and the most important…
Every online company needs to use marketing effectively to generate traffic and leads. With so many platforms available to publish the content, though, it can be difficult to pick the best option or figure out why your strategy isn’t working.…
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