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The CRM Manager’s Evolution Curve

The CRM Manager’s Evolution Curve

CRM managers, like all professionals, are constantly searching for the next step in their career development. As they gain experience, they adopt more sophisticated tools and practices. But what does that evolution look like? And what defines each step in…

1-800-Flowers debuts social support group portal

1-800-Flowers debuts social support group portal

Dive Brief: 1-800-Flowers launched a new online community, called Connection Communities​, designed to help people find support during difficult times, according to a press release shared with Marketing Dive. The peer-to-peer support portal uses the self-care platform Wisdo to help…

Peloton hits brakes on marketing as at-home fitness sells itself

Peloton hits brakes on marketing as at-home fitness sells itself

UPDATE: May 7, 2020: This story has been updated to include details of the departure of Carolyn Tisch Blodgett, Peloton’s head of global marketing, which were first reported by Business Insider. Dive Brief: Exercise equipment maker Peloton paused cancellable advertising in…

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