Marketing is undergoing a monumental shift as third-party cookies are phased out, and the spicket on mobile data is down to a trickle. For most marketers, this ever-changing privacy and identity landscape is leading to seismic shifts in how marketers…
In an open letter released on July 5, 2022, the three search engine chief executives outlined 10 principles to enable internet users to change their default search engine effectively.The release, entitled “10 Principles for Fair Choice Screens and Effective Switching…
Editor’s note: This article contains spoilers for the first four seasons of “Stranger Things.” Dive Brief: Coca-Cola and Lacoste are leading the “Stranger Things” product placement value race for the first volume of the show’s fourth season, according to data that…
Google AdSense is a platform that allows publishers to earn money by displaying ads on their websites. There are different types of bids, some more valuable than others- it’s essential to understand what they do to strategically place your ad…
Dive Brief: Ukonwa Ojo, who’s served as chief marketing officer of Amazon’s Studios and Prime Video units for the past two years, is leaving the company, according to media reports. The executive confirmed the news in a LinkedIn post. Ojo,…
Since WordPress launched in 2003, it’s held the dominant share of the Content Management Systems market.Currently, the popular platform stands at 64.1% market share, according to W3Techs, which offers the most reputable and trustworthy data source. In this report, you’ll…
Dive Brief: Bacardi Rum is partnering with streetwear brand Nahmias and Grammy Award-winning producer Boi-1da to create a clothing line featuring embedded QR codes that link to an album by up-and-coming musicians, according to a press release. The streetwear collection…
Opinions expressed by Entrepreneur contributors are their own. Fintech is a term used for “finance” and “technology”, it is also used to reference any business using technology to automate or enhance financial services. This is a rapidly growing industry, serving…
As the world continues to reopen and the demand for in-person experiences rises, Heineken is making a concerted effort to boost awareness and sales by integrating its product into popular cultural happenings, including sporting events and music festivals, in order…
If you’re looking for sustainable growth opportunities and meet the following criteria, you’re in the right place.Your agency has not reached the multi-million dollar mark yet. Your agency is directly responsible for PPC fulfillment. PPC is not your agency’s most…
Experience improvement platform InMoment has announced the acquisition of ReviewTrackers which offers a set of solutions to analyze and amplify customer voices. The new capabilities will help InMoment users to manage solicited feedback, such as direct surveys, as well as…
Dive Brief: Anheuser-Busch InBev will no longer have alcohol advertising exclusivity during the Super Bowl, ending a 33-year monopoly over advertising’s most prized destination viewing event, according to Adweek. AB InBev will still run advertisements during the big game and…
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