Digital Privacy Expert Shares the Risks Kids Face While Being Addicted to Screens Canadians spend more than 22 years of their lifetime online and their kids don’t seem to be doing any better. In fact, 89% of Canadian parents believe…
Dive Brief: Burger King’s latest promotion adds a “ghost detector” to its mobile app for Halloween to drive excitement for a paranormal-themed meal, according to a news release. Consumers can try out the tool that tracks electromagnetic fields to see…
There are several popular online stores, shopping cart platforms, and plugins.There are pros and cons to all of them, and one of the most SEO-friendly options is WooCommerce: a popular ecommerce plugin for WordPress. As of June 2022, WordPress powers…
Opinions expressed by Entrepreneur contributors are their own. This story originally appeared on Business Insider. This as-told-to essay is based on a conversation with Amber Lucas. It has been edited for length and clarity. Courtesy of Amber Lucas via BI…
McDonald’s new adult Happy Meals appear to be a hit — so much so that demand is weighing on employees in ways that bring to mind past promotions run awry. A report in Kotaku pointed to an outpouring of posts…
Martech capabilities are increasing but marketers are making less use of them. Just 42% of marketers say they are utilizing all the capabilities of their martech stack, according to a new report from Gartner. That’s a 16% drop from 2020,…
Google has released a new version of the Google quality rater guidelines, a year after the last update. This new update brings some significant changes, and clarifications that many SEOs will find very interesting when it comes to updating their…
Dive Brief: Johnnie Walker, a Scotch whisky owned by alcohol conglomerate Diageo, launched a new global campaign on Oct. 3 to spotlight its Black Label line, per information shared with Marketing Dive. The whiskey brand teamed up with award-winning actor…
Dive Brief: Nielsen and Amazon signed a three-year measurement agreement around the e-commerce giant’s broadcasts of NFL “Thursday Night Football,” per a press release. Beginning with the 2022 season, Nielsen will measure full coverage of the program on Prime Video and…
In six weeks post-launch, Snapchat+ has amassed over a million subscribers. Building on this momentum, Snapchat+ is launching four new features at no added cost.Snapchat+ is a premium membership tier that grants access to exclusive features. The service launched with…
Dive Brief: Budweiser scattered hundreds of prize boxes in major cities for soccer fans to discover as part of its sponsorship as the official beer of the FIFA World Cup, according to a news release. The campaign is not running…