With every other Instagram star being a social media guru these days, it’s common for businesses to ask themselves whether they should look into outsourcing their social media efforts.The day-to-day tasks of running a business are generally enough for the…
Google has released a new version of the Google quality rater guidelines, and one of the most significant additions was creator reputation. Instead of just focusing on the reputation of the website itself, Google wants the raters to now look…
We read more, read longer and subscribe more often to print than digital magazine. While publishers talk about embracing the digital future of their publications, ordinary people like you and me still prefer to read a good glossy. These findings…
Digital Marketing has long been a foundation of online business and the principles and goals of the business are same as they were thousand years ago. The only thing that is altered is the way of marketing done in the…
What’s the secret to digital marketing success? Think of it like investing in stocks; when you diversify your marketing approach for reaching potential customers you reduce your risk and extend your reach at the same time. Think about it. If…
It’s been proven true over and over that content rich in visual elements, particularly images, gets more likes and shares in the online world. Not only that, visual content compels audiences to stay on your website for longer. Moreover, people…
Augmented reality, live video streaming, data visualization: There’s plenty of hype about which digital marketing trends will hit the big time in 2018. But, in your rush to jump onto the latest trend bandwagon, don’t overlook the importance of battle-tested…
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