Schick owner Edgewell buys razor disruptor Harry’s for $1.4B
Dive Brief: The Edgewell Personal Care Company has entered an agreement to purchase the direct-to-consumer (DTC) razor startup Harry’s for $1.37 billion, according to a news release. The deal was announced around Edgewell’s Q2 2019 earnings report, which saw organic net…
4 Mobile Business Productivity Apps to Improve Your Online Presence
Today I have some mobile business productivity apps to help you more efficient online. Here’s four links with tips and tricks to kick start your work week.With so many different tasks to manage in our businesses we need productivity apps…
Google: SEO Contests Are Useless and Should Be Ignored by @MattGSouthern
Google’s John Mueller sounded off on SEO contests on Wednesday, warning people they’re a waste of time and effort.At the behest of no one (but possibly triggered by Wix) Mueller took to Twitter to get this off his chest:“SEO contests…
IAB: Digital ad revenues pass $100B on mobile, video growth
Dive Brief: U.S. digital ad revenues hit $107.5 billion in 2018 for a 22% year-over-year increase, according to the IAB’s [ing]. Up from $88.3 billion in 2017, revenues surpassed $100 billion for the first time as consumers spent 20% more…
Twitter Lets Users Add Photos, Videos, and GIFs to Retweets by @MattGSouthern
ADVERTISEMENTTwitter is expanding the ‘retweet with comment’ option to include photos, videos, and GIFs.It’s easy to express yourself by Retweeting with a comment. What if you could take it a step further and include media? Starting today, you can! Retweet…
Meredith showcases digital programming lineup targeting women
Brief Dive Brief: Meredith Corporation — publisher of People, Time, Better Homes & Gardens, Food & Wine and other well-known brands — announced today at the IAB NewFronts in New York City its new lineup of video programming designed to…
Google on Effect of Low Quality Pages on Sitewide Rankings by @martinibuster
In a Google Webmaster Hangout, someone asked if poor quality pages of a site could drag down the rankings of the entire site. Google’s John Mueller’s answer gave insights into how Google judges and ranks web pages and sites.Do a…
J&J shares YouTube successes after growing spend on the platform by 250%
Dive Brief: Johnson & Johnson has grown its YouTube spend 250% since 2015, Alison Lewis, global CMO of consumer companies, announced at the Google-owned video platform’s annual Brandcast presentation, which is part of the IAB’s Digital Content NewFronts. On the stage…
Why you want ‘clumpy’ binge-buying customers
We’ve all heard of the term the “hot hand” in the context of sports. Basketball players go from missing every shot, to scoring in streaks. Sometimes players are in such a “zone” that he or she seemingly can’t miss a…
Google Introduces Three New Search Console Reports by @MattGSouthern
Google is bringing three new reports to Search Console which are all related to structured data.New enhancement reports for the ‘Sitelinks searchbox’ and ‘Logo’ structured data join existing reports on Recipe, Event, Job Posting, and others.Enhancement reports display the overall…
Facebook revamps apps with more DTC features while stressing privacy
Brief First Published on Brief: Facebook unveiled a redesigned mobile app and website at its annual F8 conference for developers, while CEO Mark Zuckerberg said in a keynote presentation that “the future is private” to address concerns about the company’s…











