Google My Business optimization, not website optimization, is considered the most valuable local marketing service in 2020.According to BrightLocal’s annual local search industry survey, on-site optimization is now the second most valuable local marketing service.The survey of 475 local marketers…
Dive Brief: Purebred dog registry, The American Kennel Club (AKC), kicked off its first national digital brand campaign, according to a press release shared with Marketing Dive. The “If It Barks, It’s AKC” effort aims to break the stereotype that…
Get your eight hours every night. March 15, 2020 3 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of…
President Donald Trump erroneously stated in an emergency address that Google is building a coronavirus testing website.Trump said 1,700 Google engineers are working on a coronavirus screening site that could be launched as early as this Sunday.#coronavirus chart pic.twitter.com/d9yR7lAl7C— Howard…
Dive Brief: Sports TV networks are facing sudden drops in ad revenue and viewership as leagues cancel games due to worries about the novel coronavirus pandemic, The Wall Street Journal reported. The National Basketball Association (NBA), National Hockey League (NHL) and…
Social shorts: TikTok’s new ‘Transparency Center,’ VSCO rolls out new video tool, YouTube allows certain coronavirus ads – Marketing Land Your privacy means the world to us. We share your personal information only when you give us explicit…
Twitter is providing guidance to businesses on how to best tweet about coronavirus as the situation becomes more serious with each passing day.The company prefaces its advice by stating “this is not a marketing opportunity to capitalize on.” To that…
Dive Brief: Hershey and Coors hit the breaks on advertising campaigns to avoid negative associations with the spread of the novel coronavirus, according to separate reports in Ad Age. Beer Business Daily first reported the Coors news, which was announced…
In a small business setting, things do not always come up roses and you have to deal with adversity.How you deal with negative experiences is very important.Here are five things that have happened to my small business over the last…
Google has made an adjustment to the photo and video content policy for Google My Business listings.Going forward, photos and videos will be reviewed before being published.We’ve made changes to our photo and video content policy. All photos and videos…
Dive Brief: South by Southwest (SXSW), the yearly music, film and technology conference in Austin, Texas, was canceled for the first time in 34 years due to worries about the novel coronavirus and the related COVID-19 illness. The conference’s organizer…
Tips on fighting back against body-shamers from a successful author and entrepreneur. Opinions expressed by Entrepreneur contributors are their own. Social media has revolutionized the world. It has given a voice to the voiceless, a platform to the underrepresented and…