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Rocked by scandals, Japan must change | Analysis
Marketing Strategy

Rocked by scandals, Japan must change | Analysis

[ad_1] Editor’s note: We’ll be featuring 2017 Outlook content from the latest issue of Campaign all this week. Subscribers can see it all now in the emagazine. The dust had barely settled from the revelation that Japan’s largest agency, Dentsu, had been overcharging…

LMWS Asia
January 5, 2017
ODG Unveils Two Mixed Reality Smartglasses
Mobile Marketing

ODG Unveils Two Mixed Reality Smartglasses

[ad_1] AR and VR smartglasses manufacturer ODG (Osterhout Design Group) has unveiled two mixed reality smartglasses at this year’s CES. The devices, called R-8 and R-9, are powered by the Qualcomm Snapdragon 835 processor. The R-8, weighing 4.5oz, is said…

LMWS Asia
January 4, 2017
2017: The Industry Predicts
Mobile Marketing

2017: The Industry Predicts

[ad_1] 2016: The Year in 36 Posts As another year draws to a close, we’ve been sifting through the archives to bring you our top three stories from each month in 2016, starting, logically enough, with January…. This article passed…

LMWS Asia
January 2, 2017
2016: The Year in 36 Posts
Mobile Marketing

2016: The Year in 36 Posts

[ad_1] As another year draws to a close, we’ve been sifting through the archives to bring you our top three stories from each month in 2016, starting, logically enough, with January. Not all of these would qualify, in everyone’s eyes,…

LMWS Asia
December 31, 2016
2017 Predictions: Euclid Analytics – Mobile Marketing
Mobile Marketing

2017 Predictions: Euclid Analytics – Mobile Marketing

[ad_1] Euclid Analytics CEO Brent Franson provides top three retail trends he expects to see in 2017. In 2016, we saw retailers begin to adapt to a changing retail landscape. Various brick-and-mortar retailers filed for bankruptcy while conversely, online retailers expanded into…

LMWS Asia
December 30, 2016
Let’s stay human in 2017 | Analysis
Marketing Strategy

Let’s stay human in 2017 | Analysis

[ad_1] What the US election certainly proved was that even when we have the most sophisticated algorithms analyzing genuinely robust data points – that it comes down to whether you are putting the right question, to the right person. Now…

LMWS Asia
December 30, 2016
2017 Predictions: Sizmek – Mobile Marketing
Mobile Marketing

2017 Predictions: Sizmek – Mobile Marketing

[ad_1] Alex Rahaman, VP of programmatic for StrikeAd at Sizmek, shares his predictions for the next year in mobile advertising Have you ever waited so long for an opportunity that when it arrives, you’re too stunned to seize it? Then…

LMWS Asia
December 29, 2016
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