2016: The Biggest Stories, Issues and Trends
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Closed for Christmas – Mobile Marketing
[ad_1] ‘Twas the night before Christmas – or the night before the night before, at least – and all was quiet at Mobile Marketing Towers. After a hectic year, we’re now closed up for the Christmas holidays. We’ll be back on Tuesday…
53 Per Cent of People up for Mobile Messaging with Businesses
[ad_1] 53 per cent of people in the UK and France – who use mobile messaging apps – have interacted with a company via mobile messaging, or is open to doing so as long as they can block brands they…
Sony Launches ‘World’s First-ever Vertical Movie Trailer’ for the Emoji Movie
[ad_1] Sony Pictures Animation has launched the ‘world’s first-ever vertical movie trailer’ – designed for mobile users to view the teaser for the upcoming release of the Emoji Movie. A wise move considering the content of the movie. The teaser…
BBC and Blippar Partner to Create Planet Earth II AR Experience
[ad_1] BBC Worldwide has teamed with Blippar, an AR and visual discovery solutions firm, to enable people in Asia to learn more about BBC’s successful Planet Earth II series through AR. Using Blippar’s mobile app, users can ‘blip’ – scan…
Facebook Introduces Group Video Chat Feature
[ad_1] Facebook has introduced a Houseparty-esque group video chat feature, along with Snapchat-style ‘fun 3D masks’, to Messenger – as it borrows a few more ideas from other platforms. The group video feature enables up to six people to be…
Innovation Lab: Chain Robots, Space Junk and Smartphone Spermcounts
[ad_1] At Mobile Marketing we’re proud to help tech companies showcase their cutting-edge solutions, whether it’s on our website, in our magazine or at our Mobile Marketing Summits. Giving a platform to companies that are breaking new ground in their market…
Movers & Shakers: Xaxis, Spotify, Turn, Signal, Playbuzz, AdCompass
[ad_1] The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is a regular feature following the hottest hires in the industry, so you can keep track of who’s joined which…
SuperAwesome Introduces PopJam Social API
[ad_1] Child-safe ad specialist SuperAwesome’s PopJam has launched Platform>, enabling developers and publishers to add a kid-friendly social feed to third party sites and apps. PopJam Platform> is a social API compliant with the Children’s Online Privacy Protection Act (COPPA) 1998…
Innovation Lab: Buzzing Babies, Rewriting Memories and Laser Snakes
[ad_1] At Mobile Marketing we’re proud to help tech companies showcase their cutting-edge solutions, whether it’s on our website, in our magazine or at our Mobile Marketing Summits. Giving a platform to companies that are breaking new ground in their market…
Prescription lenses for Snap Inc.’s ‘Spectacles’ are now a thing, apparently
[ad_1] If you have a ‘four eyes is better than two’ approach to, you know, seeing; the Christmas season jut got a lot less blurry. Thanks to Rochester Optical, a lens manufacturer in Rochester, New York, you can now cop prescription lenses for your…
Mobile vs Desktop Users in Malaysia
[ad_1] According to StatCounter, mobile usage in Malaysia has increased from 10% in May 2012 to 20% in May 2013, almost double within a year. That means, most likely 20% of your ecommerce site traffic is coming from mobile devices…