Dive Brief: Marketers are handling creative production well despite new obstacles posed by the coronavirus, the Association of National Advertisers (ANA) found in a survey of 196 members. Just 39% of respondents said creating new assets has been a great…
Foursquare and Factual merge, CEO Shim to lead combined company – Marketing Land Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we…
Google is involved in a lawsuit that has the potential to result in the company revealing its long-guarded algorithm secrets.As part of the lawsuit, Google has been given an ultimatum by UK courts to either withdraw evidence to its defence…
Dive Brief: Cannes Lions canceled its annual Festival of Creativity in Cannes, France, citing the impact of the coronavirus pandemic, according to an announcement made Friday. The group owned by Ascential had previously postponed the festival, typically held in June,…
It’s interesting to hear everyone go ga ga over doing a Zoom business meeting or cocktail party. To me online meetings are no big deal and after many meetings from my home office for the past 20 years, I’d rather…
Facebook has launched the very first standalone Messenger app for desktop, available now on Windows and macOS.Audio and video calling via Messenger on a desktop browser has grown 100% in the past month, Facebook reveals in an announcement.The company quickly…
Dive Brief: Amazon dropped out of the Interactive Advertising Bureau’s Digital Content NewFronts, which on Tuesday were bumped to the week of June 22 due to the coronavirus pandemic, Adweek reported. The e-commerce giant was set to make its debut…
‘A Beautiful Day in the Neighborhood’ provided the clarity I needed on how we can weather this, or any, crisis. April 2, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. When faced with constant uncertainty, it’s…
Quality score is like a report card for your keywords: 9’s and 10’s are A’s. 7’s and 8’s are B’s. 5’s and 6’s are C’s. Everything else is an F. We need to make our clients and bosses happy…
Dive Brief: More than half of consumers believe brands are responding more quickly and effectively to the coronavirus pandemic than governments, according to a special brand trust report by Edelman. Sixty-two percent believe that their country will not endure the…
Martech platforms reduce costs as CMOs face budget cuts – Marketing Land Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have…
Facebook is abruptly shifting the focus of product development toward live streaming as COVID-19 lockdowns lead to increased demand.Fidji Simo, head of the Facebook app, told Bloomberg over the weekend that Facebook Live is “exploding” right now.“This is a really…
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