Search Engine Optimisation

Google’s Martin Splitt once again had to remind SEOs and site owners that Googlebot doesn’t scroll through pages.When infinite scrolling is implemented on a web page it can cause issues with how the content is indexed in Google Search.In an…

In 2018, Google started showing this to Chrome users if they clicked on a non-HTTPS website.I’m just going to put that down right here. Quietly. In case there’s an unfriendly snare drum beating in your brain.In 2018, Google told webmasters…

Google Discover (previously known as Google Feed) is a personalized content feed created by Google that proactively serves relevant content to users.While traditional search requires users to input a query, Google Discover anticipates user behavior to surface new and interesting…

ADVERTISEMENTOn April 14, 2020, Amazon sent notice to its affiliates regarding changes taking effect on April 21st. The changes are dramatic cuts to the affiliate payouts. For example, the Furniture and Home Improvement categories were slashed from an 8% payout…

ADVERTISEMENTGoogle lost an important case in France that obligates Google to compensate French news publishers for using their content.Google Accused of Abusing Dominant PositionThe ruling by the French Competition Authority accuses Google of not complying with French laws that order…

ADVERTISEMENTOn this week’s episode of Marketing O’Clock, hosts Jess Budde, Greg Finn, and Christine “Shep” Zirnheld talk about Amazon’s product targeting, the delayed rollout of Google Partners’ changes, and new Pinterest ecommerce features.Plus, why the gas station is the best…

YouTube has lifted the monetization ban on content that is either about, or references, COVID-19. Although some exceptions apply.The monetization ban had already been lifted for a limited number of channels, but now the change has been rolled out throughout…

Let’s explore more about what you need to take into account:Beyond the ‘Put a Reminder in My Calendar’Building a process inside your SEO agency is always a challenge and in case of reporting, it isn’t just about reminders set in…

Google is involved in a lawsuit that has the potential to result in the company revealing its long-guarded algorithm secrets.As part of the lawsuit, Google has been given an ultimatum by UK courts to either withdraw evidence to its defence…

Facebook has launched the very first standalone Messenger app for desktop, available now on Windows and macOS.Audio and video calling via Messenger on a desktop browser has grown 100% in the past month, Facebook reveals in an announcement.The company quickly…

Facebook is abruptly shifting the focus of product development toward live streaming as COVID-19 lockdowns lead to increased demand.Fidji Simo, head of the Facebook app, told Bloomberg over the weekend that Facebook Live is “exploding” right now.“This is a really…