Brief: Google parent company Alphabet reported $32.6 billion in ad revenue in Q2 2019, a 16% year-over-year gain, per an announcement. The results marked a slight reversal in a four-quarter decline that saw its yearly ad growth rate plunge from 24%…
An update to Google Images makes it easier for users to visit the original web page that an image is featured on.This will be helpful to searchers and has the potential to send more traffic to publishers.However, there’s a catch…
How secure is your organization’s web presence? The statistics are pretty alarming – Acunetix’s Web Application Vulnerability Report 2019 scanned 10,000 websites over a year and found that 46% have high-security vulnerabilities, and 87% have medium-security vulnerabilities.In this blog series,…
Dive Brief: CMOs are struggling with “short-termism,” where they feel mounting pressure to provide results on a short timeline, along with a lack of budgets to deliver on their goals and achieve transformation, according to Dentsu Aegis Network’s annual global CMO…
It’s amazing how a seemingly small change can dramatically improve conversions. On one of my link request outreaches I kept getting solicited for donations, to pay for links, something I didn’t want to do. Then I discovered a small change…
New research indicates these events will drive the global cannabis market. July 22, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. Figuring out where the cannabis industry is heading next is no easy task. The industry…
Brief: Procter & Gamble’s Pampers diaper brand has partnered with Verily, the life sciences research division of Google parent Alphabet, on a connected baby monitoring system, the Financial Times reported. The packaged goods company claims Lumi By Pampers is the…
Google confirmed the cause of missing Google My Business reviews, an issue that may not be resolved any time soon.Several weeks ago SEOs began to notice Google My Business reviews were going missing.In some cases it was only one or…
In our 2019 Marketing Technology and Operations Salary Survey, we broke down salary insights across the marketing landscape with the aim of building a benchmark reference for industry professionals.Previously, we looked at marketing compensation through a global lens, examining how salaries…
Dive Brief: AdQuick has launched a service called Performance Based Marketing that adopts the cost-per-engagement (CPE) model popular in digital advertising, according to a press release. The outdoor advertising solutions provider, whose clients include Turo, Mizzen+Main and Squarespace, claims the…
While we spend time arguing about what we think the latest Google algorithm update was focused on, or how many words or links to include on a page, we are neglecting one of the most pressing issues in our industry…
Friends, A crazy thing happened in 1888… Yes, 1888… over 130 years ago.What happened?Sears launched its first catalogue. You could almost order anything from anywhere in the United States by postal mail.You could buy an entire HOUSE from the catalogue!At…