Dive Brief: Taco Bell created an anime-style ad and digital comic tie-in inspired by the Japanese manga format to promote the return of Nacho Fries, according to details emailed to Marketing Dive. The brand’s Live Más Productions unit has teased…
No matter the product, the ultimate goal of any ecommerce site is to attract customers. Once on your page, they can navigate your well-designed interface and peruse your products before finally sealing the deal by clicking “add to cart.”The challenge…
Dive Brief: Panera Bread released a limited-edition swimwear collection that is available via a dedicated e-commerce site and designed for customers who eat soup even in hot weather, the company confirmed in an email. The bakery chain conducted a survey of…
The device will use radar to track a person’s sleep, per Amazon’s FCC filing. Grow Your Business, Not Your Inbox Stay informed and join our daily newsletter now! July 12, 2021 2 min read This story originally appeared on Business…
Dive Brief: Dunkin’ drove 238% higher engagement with audio ads when piloting a new solution that dynamically matches ad content to what the user is listening to in real time, according to details shared with Marketing Dive. Developed by AI…
MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your…
One of the biggest challenges enterprise SEO professionals face is how to complete tasks with limited time and resources. This is especially true for developing content, obtaining links, and implementing SEO recommendations.So when you’re managing a growing SEO team, there…
Dive Brief: Pinterest announced a new policy that bans all ads featuring weight-loss language or imagery, part of its efforts to create a more inclusive platform for users. The company claims it is the first platform to enact such a…
There’s a lot a creative agency can do for your brand. But if you haven’t worked with one before, you might not know how to start off on the right foot. To get the best work from your creative agency,…
Dive Brief: Fifty-four percent of consumers surveyed in May of this year report that the events of last summer made an impact on which brands they support, up 11% compared with results collected in June 2020, per a study by…
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