The following is a guest post from Ken Harlan, founder and CEO at Mobile Fuse. Opinions are the author’s own. The notion of a marketing funnel is tried and true: moving from brand awareness to lead generation and lead nurturing…
Not just martech: Vendors go all-in on professional services to speed digital transformation Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we…
This is a sponsored post written by OnCrawl. The opinions expressed in this article are the sponsor’s own.What Is R&D & Why Is It Important?Research and development (R&D) uses resources – time, energy, creativity – to find novel solutions to…
Dive Brief: Popeyes is calling on musicians who are out of work during the coronavirus pandemic to help the company re-record its jingle, “Love That Chicken,” according to news shared with Marketing Dive. The effort was initially focused on musicians…
Memes have become an integral part of the internet. Even if you are not sure exactly what a meme is, you’ve probably seen dozens of them on your social media channels today alone. They are a huge part of internet…
We all know that we need links to rank well.But some people are still unsure about what constitutes a good link or a bad link.That information is critical in making smart link building decisions.Dabble in questionable link building techniques today…
Dive Brief: Reporting on a period that came to be dominated by the COVID-19 pandemic, Amazon on Thursday reported that first quarter net sales, including its AWS cloud services, rose 26% to $75.5 billion, according to a company release. Amazon’s advertising and other revenue…
Opinions expressed by Entrepreneur contributors are their own. Many small business owners who have been approved for Paycheck Protection Program loans (“PPP”) are realizing that the loan isn’t as forgivable as they’d hoped.The amount a small business can qualify to…
An analysis of COVID-19’s impact on local search finds Google My Business experienced a sharp performance drop.A study from Reputation.com of over 80,000 US listings finds that impressions are down an average of 59% across all verticals.However, there are signs…
Brief: Facebook’s advertising revenue rose 17% to $17.4 billion in Q1 from a year earlier, masking a steep drop in sales last month as the coronavirus pandemic hurt demand. With many people stuck indoors during lockdowns, the social network’s daily…
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Why businesses that prioritized martech, data and organization are faring better during COVID [Video] – Marketing Land Your privacy means the world to us. We share your personal information only when you give us explicit permission to do…
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