Dive Brief: Dunkin’ drove 238% higher engagement with audio ads when piloting a new solution that dynamically matches ad content to what the user is listening to in real time, according to details shared with Marketing Dive. Developed by AI…
MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your…
One of the biggest challenges enterprise SEO professionals face is how to complete tasks with limited time and resources. This is especially true for developing content, obtaining links, and implementing SEO recommendations.So when you’re managing a growing SEO team, there…
Dive Brief: Pinterest announced a new policy that bans all ads featuring weight-loss language or imagery, part of its efforts to create a more inclusive platform for users. The company claims it is the first platform to enact such a…
There’s a lot a creative agency can do for your brand. But if you haven’t worked with one before, you might not know how to start off on the right foot. To get the best work from your creative agency,…
Dive Brief: Fifty-four percent of consumers surveyed in May of this year report that the events of last summer made an impact on which brands they support, up 11% compared with results collected in June 2020, per a study by…
Dive Brief: Amazon Music has acquired the podcast distribution and monetization platform Art19, according to a statement on its website. The Verge first picked up the news. Founded in 2015, Art19 offers a platform where clients can manage both their…
Google has published a new help document explaining how different HTTP status codes affect how a site appears in search results.A recent tweet suggests Google’s Gary Illyes had a hand in putting this document together.This is the new guide to…
June 24, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. Pride is a joyous, colorful celebration of the LGBTQIA+ community while also offering an opportunity to reflect on a timeline of struggle and inequity that queer people…
UPDATE: June 22, 2021: The digital engagement team Dunkin’ formed last summer around the appointment of a chief digital and strategy officer is now part of the shared Commercial Services function at Inspire Brands, Dunkin’ said over email. Stephanie Meltzer-Paul, who previously served as…
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